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Ogu Charles
Personal data and contacts will be open only to employers with access to CV database
Business development manager
Job Type: Full-Time


From 0 to 2006
Bayero University , Kano
From 0 to 1995
Fedral Polytechnic,Idah
From 0 to 1990
Federal Polytechnic,Nasarawa
From 0 to 1986
Federal School of Arts Science Suleja
No added languages


Business Development Manager
Dansa Foods Ltd
October 2012 - Present Day (4 years 9 months)


Provide Strategies For coverage And Distribution Plan

For Lagos Region.

Execute Daily,Weekly and Monthly Sales Plan.


Route To Market Capable Of Sustaining Effective And Efficient Distribution And Coverage, Created.

Volume Increased by 20%,and Market Share by 10%.

Field Sales Manager
Unilever Nigeria Plc,Kano
August 2010 - October 2012 (2 years 3 months)


Develop And Execute Key Distributor Strategy Required to Achieve Overall Business Objective.

Provide Leadership,Training, And Coaching For Both Key Distributor And Company Employees.


Three New Key Distributor Territories Created To Complete Planned Key Distributor Requirement For Kano Location.

Created And Executed Trde And Marketing Progammes Needed to Achieve Sales Volume Target Of Low Unit Packs.

33% Annual Sales Growth Achieved.

Unit Sales Manager
Nigeria Bottling Company,Kaduna
July 2007 - August 2010 (3 years 1 month)


Co-ordinate Sales,Marketing And Admimistrtive Activities of Sales Area To Ensure Product Dominance And Grow Sales/Market Share At Optimal Cost.


Changed Route To Market From Conventional to Presell.

Increased Distributor Base From 86 to 136.

Volume And Market Share Grew From 2500cases daily, To 600cases daily,While Market Share Rose from 25% to 46%,Respetively.

Route Manager
Nigeria Bottling Company Ltd,Azare
October 2006 - July 2007 (10 months)


Co-ordinate and Manage Sales Force Towards Achieving Planned Sales Volume and Market Share Objective At Optimal Cost.


Sales Volume and Market Share Growth of 20% and 10%,Respectively.

Field Capability Development.

Business Developer
Nigeria Bottling Company Plc,Kano
April 2005 - October 2006 (1 year 7 months)


Explore New Sales and Marketing Opportuinities and Develop Existing Outlets For Strategic Depots.


40 Strategic Depots Created and Credible Dealers Engaged.

Product Availability and Visibilty Acieved

Volume and Market Share Grew By 30% and 18%.

Depot Officer
Nigeria Bottling Company Plc,Kano
August 2003 - April 2005 (1 year 9 months)


Co-ordinate and Manage Salesforce and Depot Team in Assigned Depot Territory Towards Achieving Set Sales Objectives.


Streamlined Depot Operations To Reduce Waste.

Total Outlet Base Expanded From 3200 to 5000 Outlets.

27% Increase in Sales Volume and 11% Increase in Market Share Achieved..

Depot Officer
Nigeria Bottling Company Plc ,S okoto
November 2001 - August 2003 (1 year 9 months)


Co-ordinate and Manage Salesforce and Depot Team in Assigned Depot Territory Towards Achieving Set Sales Objectives.


Two Additional Sales Routes Created to Cater For White Areas.

Total Outlet Base Increased From 2500 To 4,200 Outlets.

Sales Volume Grew By over 1Q0% While Market Share Was 95%.

This Operation Marked a Watershed In My Career.

Market Developer
Nigeria Bottling Company Plc.,Kano
August 2000 - November 2001 (1 year 4 months)


Explore News Sales Opportunities And Develop Existing Ones For Strategic Depot s And High Volume Outlets.


All Dealer Survey and Route Reconfiguration Excercise Conducted.

50 New High Volume Outlets Created.