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PSA specialises in technology enabled solutions that generate reliable, consistent and actionable information to enhance the decision-making capability of marketers and researchers. Founded in 2005 and based in Johannesburg, South Africa, PSA pioneered longitudinal panel services and market research in Africa, with a focus on quality and innovation. We passionately believe in quality online research panels and offer technology enabled survey solutions and innovative survey methodologies to offer integrated solutions to engage with consumers. Our development of the unique Multi-Threaded technology to engage with the diversity of the population in our country sets us apart. We are able to apply the same research investigations across multiple platforms, both traditional and non-traditional devices, including computer, mobile, CAPI CATI, and face-to-face. PSA provides services to research agencies, research departments and market research professionals, being the partner of choice for market research needs.details