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Regional sales manager 550 000
Job Type: Full-Time , open to relocation


From 0 to 2011
University Of Calabar
From 0 to 2013
London School Of Business & Finance


Regional Sales Manager
MultiChoice Nigeria
July 2012 - Present Day (5 years 1 month)
  • Develop and drive regional sales plan.
  • Responsible for building dealer capabilities, initiating and leading business building solutions to build more selling/activation capacity, improve operations and execution. Inspiring and driving dealer organizations to emulate the best in Class.
  • Align dealers and retailers to overall MCN sales strategy. Manage value chain for profitability, having direct performance and P&L responsibility.
  • Grow MCN subscriber base.
  • Embed MCN core values across the value chain.
Distributor Development Manager
Guinness Nigeria
August 2010 - June 2012 (1 year 10 months)
  • Develop and sustain amazing value adding business relationships with GN key distributors.
  • Develop and drive GN joint strategy and plans with distributors, have direct performance and P&L responsibility and a strong focus on working with distributors to develop the capability within their organisations.
  • Ensures contact with all Key Distributors and min top 5 wholesalers of each Distributor. Holds regular business reviews with key distributors focusing on growth drivers and delivery against distributor platform for growth program. Works with DFS/Treasury managers to ensure DFS scheme is well run with no returned cheque. Works with distributor operations to ensure the agreed KPIs are delivered by distributors.
  • Collate local reporting and identify main priorities for improvement by the Divisional teams. Must ensure that distributor operations are in line with agreed Diageo Distributor Standard Operating System and tracked through agreed dashboard.
  • Responsible for training and structured coaching of distributor and GN staff on distributor development initiatives like VMI, WMS, distributor IT infrastructure and other RtM initiatives. Wide influencing needed.
  • Ensures brilliant execution of customer marketing/marketing promotional activity by ensuring the right outlets are selected, agencies are adhering to our standards, constant review of what is working and on time in full delivery of reporting.
  • Accountable for leading a RTM Executive team made up of Business Development Managers and Van Sales Supervisors.
  • People’s capability building and ensuring a talent pipeline.
  • Develop and drive our strategy and plans with Wholesalers/Stockists.
  • Responsible for total GN Distributor/RTM operations in Eastern Nigeria.

Additional information

About Me

An experienced Business Development Manager who has demonstrated the ability to lead diverse teams to new levels of success in a highly competitive FMCG sector. Business qualification with a record of more than 9 years of hands-on experience in customer service & logistics, retail and business development, trainings and presentations, project and product management, and brand building with consumers. Proven ability to successfully analyze an organization's critical business requirements, identify deficiencies and potential opportunities, and develop innovative and cost-effective solutions for enhancing competitiveness, wider profit margins,and improving customer service offerings.

Member, The Institute of Sales & Marketing Management, UK